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Brands and AI-Generated Content – is this the Future?

A new survey found that customers preferred AI-generated slogans over the ones created by humans. AI created slogans for many big brands including Skittles, McDonald’s and others, and pitted them against the ones generated by humans. It was found that some of them were really clever and did much better than the ones that humans came up with. But some didn’t do as well.

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