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Cars.com takes influencer marketing to a different level
Cars.com celebrates its 25th year with a major re-design (its first ever), brand campaigns and a media mix that includes influencer
Keeping it Real - Beauty Connects with Gen Z
Gen Z is a large lucrative audience for beauty brands. Brands like E.l.f. Cosmetics are showing giants like Estée Lauder
Brands and Social Media Marketing
Aspire did a Survey which found that YouTubers made the most revenues from brand deals even though most creators preferred Instagram.
Granfluencers – marketing built on authenticity and trust
When you think of influencers, you almost automatically conjure up the image of a twenty-something peddling beauty products or clothing. Not someone who is almost 100 years old.